If you have zeal and business acumen, you can
also definitely be good in business.
·
With
population of merely 0.30% They Contribute 24% towards Total income tax of
india
·
Overall contribution of 20% in GDP of india by
sindhi people
Entrepreneurship
has been considered as a major source of employment generation, economic Growth
and prosperity of a nation. India is also not an exception for good
entrepreneurship.(ebrand2572019vs)
The term “entrepreneurial communities of India”
has been conceived about several entrepreneurial communities which have the
history of contributing by being entrepreneurs especially Gujarati, Marwari,
Punjabi, Sindhi, Chettiars, and Jain etc.
In India a few communities with trading, money
lending and financing background dominated in entrepreneurship. Out of which Sindhi community is considered as
a fastest growing rich community is India.
Sindhis
being a mere 0.3% of the total population of India has about 7–8 Billionaires
in the Forbes India Rich list of Top 100 Richest Indians. Mr. S.P. HINDUJA has
become the second richest Indian, and the Richest Person living in the U. K.
The
overall contribution of Sindhis is 20% in GDP of India, 24% of total Income Tax
collected has been contributed by Sindhis and 62% contribution is in total
Charity Fund. 46% Share Brokers are Sindhis. Their presence in Bollywood, Cloth
mercantile, Grocery, Electronic and Consumer goods is predominant.
History
Sindhis
are a community originally from Sindh, which is now in Pakistan. Sindh has been known as a beautiful land,
rich in natural resources. Once the owners of the rich province of Sindh, they
had to sacrifice everything and leave their home in the aftermath of the
Partition & moved to India.
As
refugee, they have experienced very hard time and feelings of losing their own
belongings and wealth at Sindh. It keeps them alert in doing something and
earning out of whatever they have. Therefore, they never deviate from their
focus.
Guided
by their sharp business acumen and adaptability, Sindhis have braved the
Partition, fled from one nation to another and weathered ups and downs in the
economy to set up some of the biggest companies in the world
Why
they are different
1-Sindhis are self-reliant:-Sindhis do not seek
any support from others. In most Sindhi families, they do not prefer public
sector jobs due to their business mindset. They are exposed to the family
business from childhood itself, creating in them business aspirations at an
early age. Sons were expected to earn even while they were studying—what is now
known as ‘to shadow’.
2-Most of them had not been to Harvard Business
School but they understood that the key to business success is to directly
address the customers’ need, and they rebuilt their fortunes by doing precisely
that:
3-They never rely on one source of income -
they always support there low cost business with other profitable business.
4-They
Save Money wherever possible - no matter how much rich A Sindhi would be - he
will always care for every penny he spend.
What
differ them from other communities?
Always
down to earth
First they work hard and they are not ashamed
of doing their work. Every job in business is dignified for them. They don’t
feel ashamed in cleaning their shop and don’t need an assistant for them. And
all start from there.
Never
say die attitude
One will see that they continued in their race
towards making the big bucks, not letting their failures dictate their next
step. “They are constantly moving forward despite all hardships and
geographical factors.
They
believed in sacrificing profit for large turnovers.
On business side they take risk and don’t mind
working on thin margin to build business. They usually believe in business of
high turnover and less margin but eventually earn good profits & in the process they earn lot of new customers
and get new areas to excel business
For
example- if shops around them sold sugar for Re 1 per kg in bags of 50 kg,
Sindhi businessmen would buy the same and sell them at 99 paise a kg. Their
price being 1 paise cheaper and thus sold hundreds of bags making a loss of 50
paise per 50 kg bag.
This
made people wonder about why somebody would work so hard to lose money. But
what they did not realize was that every time the Sindhi sold an empty bag, he
made a net profit of 50 paise on every 50 kg bag of sugar.
Building
customer base
They are polite to their customers and they
service them well. They invest in relationship building, any Sindhi Business
you got to see - you can ask them how many of their customers are older than 10
or 20 years - you will be amaze to see 80% of their customers would be decade
old or more. They are usually patient salesperson and they demonstrate products
well to customers and pay them undivided attention.
They
always have eye for opportunity
Lastly they have eye for opportunity and they
don’t hesitate in taking risks. Many
Sindhis use their intelligence in ways that few would even imagine and thus get
out of situations that might render them bankrupt.
Summary
Given
their history, there is certainly no doubt that Sindhis are dedicated,
hardworking and disciplined. They were primarily businessmen and traders. they always put in their efforts to
achieve their goal. The manner in which Sindhis have established themselves in
various walks of life and society irrespective of trying environments after
their migration to India in 1947 speaks of this distinct quality of Sindhis.
They did not depend upon the begging bowl and instead worked hard and found new
moorings.
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